How data poisoning could be your remedy

A large portion of the value generated by many technical companies is based on the use of data generated by the public. Tracking, tracing and cashing on advertisement revenues. Organisation’s technologies may actively provide benefits to you however there is an imbalance. It is your data and you should be able to determine what you want to share to whom and for what purpose. Researches Nicholas Vincent and Hanlin Li at Northwestern University suggest methods that could work as a remedy towards the power imbalance:

  • Data strikes: refuse to share your data or delete your data at a company
  • Data poisoning: adding meaningless or harmfull data to disrupt databases and algorithms
  • Conscious Data Contribution: share data with a competitor of the company to reduce value

Even tough there is an power imbalance it does not mean you are powerless. Read the full report here